Business Administration with a specialization in Fashion Design and Management

DEGREE INFORMATION

Type
Undergraduate Degree

Duration
36 months

Start Date
September, January, April

Location
La Tour-de-Peilz, Switzerland

Study Mode
Full-time

Language
English

ECTS Credits
180

CH Credits
135

Tuition Fees Per Year
CHF 24,000

Why Fashion Design and Management?

The Fashion Design and Management program encourages drive, passion, and creativity while focusing on the goals needed to succeed in the world of fashion. Innovation is interlinked with business through design, sales strategies, and hands-on studio-based projects, seminar courses, and liberal arts. Guidance by experts in the field and continuous immersion in the industry are the basis of this three-year program. It prepares a student for entrepreneurial and managerial positions in the competitive world of creative industries. Marketing, Communication, Management of Innovation, Entrepreneurship, Strategic Management, Product Development, Ethical Business, and other core courses are part of the studies.

Degree Overview

Whilst at AUS, students will acquire the necessary skills and knowledge to launch their career in the modern fashion business environment. Throughout the degree students are guided by professionals who provide them with pertinent tools for creative opportunities. This real-time applied experience is in stark contrast to many university professors focused solely on theory or outdated methodologies.

The curriculum links cutting-edge business theory to practical experience as students are guided to solve real-world challenges. This environment emphasizes collaboration and team building alongside the healthy competition. At AUS, top-tier internationally diverse classmates come together, share professional experiences, and form groups of team players where mutual commitment and joint accountability lead to highly effective teams. Beyond the depth and breadth of knowledge gained in the classroom, the life-long connections developed while attending AUS will be of immeasurable value.

To this end, we require and actively support internship placement, on-site company visits, and executive mentoring. With our vast network of contacts at nearby, world-renowned, corporate headquarters, students are sure to find opportunities tailored to meet their specific needs.

DEGREE INFORMATION

Type
Undergraduate Degree

Duration
36 months

Start Date
September, January, April

Location
La Tour-de-Peilz, Switzerland

Study Mode
Full-time

Language
English

ECTS Credits
180

CH Credits
135

Tuition Fees Per Year
CHF 24,000

Modules

5

Foundation

24

Core

12

Specialization

“Revolutionize the fashion industry, set new trends, and develop the signature style.”

The degree starts with several foundation courses. These are followed by core business courses that give students a solid grasp of the fundamentals of business such as Advertising, Branding, Trading and Entrepreneurship. Students will then dive further into their modules and learn application of theory to their specialization ensuring a comprehensive understanding of the impact their knowledge can have.

Module Examples

  • Advertising and Promotion Planning
  • Brand Product Development
  • Critical and Creative Thinking
  • Entrepreneurship and Fashion Design
  • Fashion Design Management
  • International Trade

Dual Degree with Ferrari Fashion School Milan

Internships and Placements
Career Opportunities

During their degree students must undertake at least one internship. Students are support by our dedicated careers team and faculty to ensure they can find an internship relevant to their career path. Students are also encouraged to undertake additional internships in other fundamental business areas in order to broader their experience and enhance their CV.

The fashion industry has significantly evolved over the last 10 years and emerging trends, such as evolving stores, changing customer behavior and a radical shift in priorities to ensure sustainability mean there is an ever-changing demand for professionals with a range of creative skills and business acumen. From boutique luxury brands, niche online stores or large retailers, the demand in fashion is greater than ever. Studying Fashion Design and Management, you could progress into careers including;

  • Visual Presentation or Styling
  • Ecommerce and Social Media
  • Public Relations
  • Fashion Blogging
  • Brand Development
  • Fashion and Luxury Merchandising

Why Switzerland?

Rated in the Top 2 Countries to Study Abroad in Europe, Switzerland is an exceptional location to live, study and work. Its cultural diversity, magnificent landscape and innovative environment offer first-class conditions for both personal well-being and career achievement. With its amazing cuisine, four national languages, horology eminence and more than 1.5 million cows, Switzerland offer an international study experience like no other.

Among its many charms, Switzerland scenery tops it all. Stunning Lake Geneva lends itself to great boating and swimming, and of course the mountains are there for memorable hiking. If you love to ski and snowboard, there is no better place than Switzerland. And if you don’t know how to ski and snowboard, there is no better place to learn. From Zermatt to St. Moritz, Switzerland is a mecca for winter sports enthusiasts.

Why AUS?

The American University in Switzerland (AUS) is a private and fully accredited institution of Higher Education located near beautiful Lake Geneva. With a professor to student ratio of only 1 to 7 and a graduation rate of nearly 95%, students will experience the individual attention they deserve and obtain the career they desire.

At AUS, we recognize that business leaders today must not only master the hard skills needed to make data-driven decisions but also the soft skills needed to make them a better collaborator. To thrive in this field and to truly create value in an organization, leaders must acquire the management skills necessary to interface across the organization.

Recognizing the need for this skillset in the market, AUS has developed a holistic approach to educating tomorrow’s leaders.

Download a copy of our brochure today and launch your career
in Fashion Design and Management with an AUS Bachelor Degree.

American University in Switzerland

AGSB SA
Chemin du Levant 5
1814 La Tour-de-Peilz
Switzerland

Follow Us

Accredited By

AUS Brochures

Receive the latest AUS general and course brochures (PDF)

Request More Information